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Demographically Driven Real Estate
Unlike conventional real estate investments, demographically driven real estate offers the ability to assess both supply and demand with precision, offers higher yield, and caters to an underserved customer base. By targeting niches, Iconic is able to identify significant gaps in the marketplace and allows its investors to capitalize on them with high return, moderate risk projects. Demographically driven real estate is a great portfolio diversifier because it offers strong returns with low or counter-cyclical correlation to stocks and bonds. For example:
- University enrollment increases in a down economy, creating high returns for student housing owners.
- Hispanic’s are the fastest growing minority group in the US, allowing the tailwinds to blow in our favor.
Competitive Advantages
- Iconic has a bias towards fragmented niche assets and targets underserved renter populations. Its principals have developed and utilize proprietary market selection algorithms to identify the best markets, and then work diligently to source off market opportunities.
- Iconic buys “C” assets in “A” locations, and then creates differentiated product appealing to the target customer base to increase rents.
- Iconic’s expertise in green building materials and important relationships within the green supply chain, allow operating expenses to be reduced.
- Iconic’s principals are experts in redevelopment and asset management, leading to effective operations that drive higher Net Operating Income and aggressive cash dividends for investors.
Stated simply: Iconic’s Deal Sourcing + Green Action Playbook = High
Return on Investment:
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